Our Story: Where Faith Meets Fashion
RIIB celebrates the intersection of Nigerian craftsmanship, Islamic values, and contemporary style. Every piece tells a story of dignity, cultural pride, and purposeful design.
RIIB celebrates the intersection of Nigerian craftsmanship, Islamic values, and contemporary style. Every piece tells a story of dignity, cultural pride, and purposeful design.
These aren't limitations—they're empowering design principles that celebrate modest fashion as a conscious choice. RIIB represents the modern Muslim woman who refuses to compromise between her values and her style aspirations.
"Modesty is a choice, not a compromise"
Every piece honors the wearer's values while celebrating her individual beauty, confidence, and self-expression through thoughtful design.
Contemporary designs that reflect global fashion trends while respecting traditional aesthetics and celebrating Nigerian heritage.
Thoughtful coverage that empowers women to express themselves authentically while maintaining Islamic values and cultural respect.
Our Founder's Journey
RIIB was founded in 2020 by Rashidat Ibrahim, a Nigerian fashion designer who experienced firsthand the challenge of finding modest clothing that didn't compromise on style or quality. Growing up in Ibadan, she witnessed the incredible craftsmanship of local artisans but saw limited opportunities for them to showcase their talents in the modest fashion space.
"I wanted to create a brand that celebrated both my faith and my Nigerian heritage," Rashidat shares. "RIIB represents the intersection of these two beautiful aspects of my identity—where traditional values meet contemporary design."
What started as a small collection of handcrafted abayas has grown into a movement celebrating modest fashion as sophisticated self-expression. Today, RIIB works with over 30 skilled Nigerian artisans, preserving traditional techniques while creating pieces that resonate with modern Muslim women worldwide.
Rashidat Ibrahim
Founder & Creative Director
From a small workshop in Ibadan to celebrating modest fashion globally—here are the milestones that shaped RIIB.
2020
RIIB launched with a debut collection of 15 handcrafted abayas, each telling a story of Nigerian heritage and Islamic values. The collection sold out within two weeks through word-of-mouth and WhatsApp orders.
2021
Established formal partnerships with 15 skilled Nigerian artisans, creating sustainable employment while preserving traditional embroidery and beadwork techniques. Launched our first Ramadan collection featuring intricate hand-stitched details.
2022
Featured in Nigerian Fashion Week and received the "Emerging Modest Fashion Brand" award. Expanded artisan network to 25 craftspeople and introduced our signature Eid collection celebrating Nigerian cultural patterns.
2023
Launched the RIIB Artisan Training Program, providing free skills development to 50 young women in Ibadan. Introduced sustainable fabric sourcing practices and achieved carbon-neutral shipping for all Nigerian orders.
2024-2025
Expanded to international shipping while maintaining our commitment to Nigerian craftsmanship. Now working with 30+ artisans and serving customers across West Africa, Europe, and North America. Launched our digital lookbook and WhatsApp commerce platform for personalized shopping experiences.
Every RIIB piece is a testament to the skilled hands and rich heritage of Nigerian artisans. We celebrate traditional techniques while creating contemporary modest fashion.
Master Embroiderer - 25 Years Experience
Specializes in traditional Hausa embroidery techniques, creating intricate patterns that tell stories of Nigerian heritage. Amina has trained over 30 young artisans in her craft.
Beadwork Specialist - 18 Years Experience
Expert in traditional Nigerian beadwork, incorporating Yoruba and Igbo patterns into contemporary modest fashion. Her pieces are known for their precision and cultural authenticity.
Fabric Specialist - 20 Years Experience
Master of fabric selection and quality control, ensuring every RIIB piece uses premium materials. Zainab sources both local and international fabrics that meet our high standards.
Traditional Nigerian embroidery techniques passed down through generations, featuring intricate patterns and gold threadwork that celebrate cultural heritage.
Meticulous beading techniques incorporating traditional Nigerian patterns, creating unique embellishments that add cultural depth to modern modest fashion.
Expert curation of high-quality fabrics, both locally sourced and internationally imported, ensuring comfort, durability, and modest coverage in every piece.
Our commitment extends beyond beautiful fashion—we're building a sustainable future for Nigerian artisans and their communities.
Eco-friendly fabric sourcing with preference for organic and sustainable materials
Zero-waste pattern cutting techniques minimizing fabric waste
Carbon-neutral shipping for all Nigerian orders
Biodegradable packaging materials for all shipments
Free artisan training program for 50+ young women annually
Fair wages and benefits for all artisan partners
Educational scholarships for artisans' children
Healthcare support program for artisan families
30+
Skilled Artisans
150+
Women Trained
5,000+
Pieces Created
100%
Nigerian Made
Celebrating milestones that honor our commitment to modest fashion excellence and Nigerian craftsmanship.
Nigerian Fashion Week 2022
Recognized for innovative approach to modest fashion and commitment to Nigerian craftsmanship.
West African Fashion Awards 2023
Honored for eco-friendly practices and community impact through artisan partnerships.
Ibadan Business Council 2024
Celebrated for creating employment opportunities and skills training for women artisans.
Featured in: Vogue Arabia, Muslim Girl Magazine, Nigerian Fashion Journal
Every RIIB piece is a love letter to Nigerian culture—from the vibrant patterns inspired by traditional textiles to the meticulous craftsmanship passed down through generations. We honor our heritage while creating fashion that speaks to the modern Muslim woman.
Incorporating Adire, Ankara, and traditional embroidery motifs that tell stories of Nigerian cultural richness.
Special collections honoring Ramadan, Eid, and other Islamic holidays with culturally-sensitive designs.
Prioritizing Nigerian-sourced fabrics and materials, supporting local textile industries and artisans.
Be part of a movement celebrating modest fashion, Nigerian craftsmanship, and cultural pride. Discover pieces that honor your values while expressing your unique style.